Would it make you buy?

Celebrity endorsements are all the rage with celebrities even starting to make their own products to endorse. However, i think whilst some people are influenced by their favourite celebrity advertising a product, it can often put a lot of people off.

Jordan, Shilpa Shetty and Jade Goody are three very controversial and potentially unpopular celebrities, a lot of people may not only not buy the product but would be inclined to purposefully avoid buying these products and get another one even if it meant paying more, purely because of the celebrity attached to them.

Celebrity endorsements are massive and you can barely watch an advert on tv without one coming on with a celebrity on it. A few i could think of were:

Richard Hammond- Morissons

Davina McCall-Garnier

Reese Witherspoon-Avon

Keira Knightley- Chanel

Fearne Cotton/Holly Willoughby- Nintendo DS 'Imagine' Game

The Redknapps-Nintendo Wii

Thierry Henry/Tiger Woods/Roger Federer- Gillette Fusion

Kerry Katona-Iceland

Cheryl Cole is now the new face of L'Oreal hair products. When people see this advert- do they think if I use those products I will have hair like that? Or I will actually look like that?

I know underneath that when I see an advert like that I secretly hope after using the product that my hair will look like that-even though the reality is it probably took a team of 10 stylists, 1000 products and a good half day to make her hair look like that.